Case Studies

Real execution in real environments.

No hypotheticals. These are real projects, in real markets, with real operational challenges. Here is how we moved them forward.

01

Kaloola Home / Loowatt Ltd

Market entry and scale for user-paid sanitation in South Africa

Operations documentation for Kaloola Home / Loowatt Ltd

Problem

Loowatt Ltd, a UK-based waterless sanitation technology company, had proven its product in international pilot markets but had no presence in South Africa. Funding was secured, but there was no local entity, no team, no route to market, and no operating model suited to the complexities of informal settlements in Durban.

Intervention

  • Designed and executed the full South Africa market entry strategy
  • Established a local trading entity (Kaloola Home) and built the brand from scratch
  • Recruited and onboarded an executive team and board of directors
  • Built B2B partnerships across the value chain including regulators, service providers and government institutions
  • Developed routes to market in urban sanitation incorporating customer access to finance
  • Launched and scaled the Durban pilot project for user-paid sanitation services
  • Led stakeholder engagement, donor relations and presentations at global WASH conferences

Outcome

Transformed a one-person operation into a structured, functioning entity with an executive team, board governance, partnerships, and live service delivery. Recognised as the Green Economy Startup winner at Africarena 2024 in partnership with AWS. The project has been featured in Newzroom Afrika, Infrastructure News, and GreenCape industry publications.

02

Sanitech (Waco International)

B2B sales growth and service delivery scaling in portable sanitation

Operations documentation for Sanitech (Waco International)

Problem

Sanitech, a division of Waco International, needed to grow its B2B client base in a competitive portable sanitation market. Client relationships required end-to-end management from initial sale through onsite service delivery and payment collection, with pressure to maintain retention while driving new business.

Intervention

  • Managed full-cycle account management across the client lifecycle
  • Built and maintained a robust sales pipeline, consistently achieving and surpassing targets
  • Secured long-term contracts through solution-based selling and negotiation
  • Led, coached and developed a team of internal sales representatives
  • Conducted regular client management through in-person and virtual meetings
  • Strengthened networks and maintained high customer retention rates

Outcome

Consistently surpassed B2B sales targets while maintaining high client retention. Built a reliable sales pipeline that delivered sustainable revenue growth. Improved customer turnaround times through team development and coaching, resulting in stronger operational performance across the portfolio.

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